Johnny Depp
(Good)
Wealthy influencer
Inspiration to aspiring young actors
Multi award winning actor
Charities (Make a Wish, Look to the Stars)
6ix9ine
(Bad)
Currently in prison
Sexual Offender
Promotes gang activity
Very Explicit
Life is a meme
Attention seeker
Looks like a human skittle
Felonies
Been to jail
Lotta $$$
Lots of Fame
Charity work
Negative vs Positive personal branding
(author: Malcom
Carter)
