PREMIUM LOGIN

ClassTools Premium membership gives access to all templates, no advertisements, personal branding and other benefits!

Username:    
Password:    
Submit Cancel

 

Not a member? JOIN NOW!  

QR Challenge: Marketing Principles

Created using the ClassTools QR Treasure Hunt Generator

Teacher Notes

A. Prior to the lesson:

1. Arrange students into groups. Each group needs at least ONE person who has a mobile device.

2. If their phone camera doesn't automatically detect and decode QR codes, ask students to

3. Print out the QR codes.

4. Cut them out and place them around your class / school.


B. The lesson:

1. Give each group a clipboard and a piece of paper so they can write down the decoded questions and their answers to them.

2. Explain to the students that the codes are hidden around the school. Each team will get ONE point for each question they correctly decode and copy down onto their sheet, and a further TWO points if they can then provide the correct answer and write this down underneath the question.

3. Away they go! The winner is the first team to return with the most correct answers in the time available. This could be within a lesson, or during a lunchbreak, or even over several days!


C. TIPS / OTHER IDEAS

4. A detailed case study in how to set up a successful QR Scavenger Hunt using this tool can be found here.


Questions / Answers (teacher reference)

Question

Answer

1. Which of the traditional “4 P’s” of the marketing mix concerns the various outlets and channels a business uses to distribute its products? Product, Promotion, Price or PlacePlace
2.
3. An advantage of a retailer using a wholesaler is that it will Prevent exports, Buy in bulk and pay for storage, Be located close to airports or Only charge commission on salesBuy in bulk and pay for storage
4.
5.
6. Which of the traditional “4 P’s” of the marketing mix concerns how much the customer pays for the goods or service being offered? Promotion, Product, Price or PlacePrice
7.
8. A business wants to build customer awareness of features and benefits of its products that are better than the competition. Which element of the marketing mix is likely to achieve this? Product, Place, Promotion or PricePromotion
9.
10.
11. The marketing mix does not apply to sole traders or other very small businesses; true or falsefalse
12.
13. The use of a name, symbol or design to identify a particular product is known as:Promotion, Pricing, Branding or AdvertisingBranding
14.
15. The range of products sold by a business is known as the: Product group, Brand mixer, Product mix or Product planProduct mix

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=Which_of_the_traditional_“4_P’s”_of_the_marketing_mix_concerns_the_various_outlets_and_channels_a_business_uses_to_distribute_its_products?_Product,_Promotion,_Price_or_Place

Question 1 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=

Question 2 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=An_advantage_of_a_retailer_using_a_wholesaler_is_that_it_will_Prevent_exports,_Buy_in_bulk_and_pay_for_storage,_Be_located_close_to_airports_or_Only_charge_commission_on_sales

Question 3 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=

Question 4 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=

Question 5 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=Which_of_the_traditional_“4_P’s”_of_the_marketing_mix_concerns_how_much_the_customer_pays_for_the_goods_or_service_being_offered?_Promotion,_Product,_Price_or_Place

Question 6 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=

Question 7 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=A_business_wants_to_build_customer_awareness_of_features_and_benefits_of_its_products_that_are_better_than_the_competition._Which_element_of_the_marketing_mix_is_likely_to_achieve_this?_Product,_Place,_Promotion_or_Price

Question 8 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=

Question 9 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=

Question 10 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=The_marketing_mix_does_not_apply_to_sole_traders_or_other_very_small_businesses;_true_or_false

Question 11 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=

Question 12 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=The_use_of_a_name,_symbol_or_design_to_identify_a_particular_product_is_known_as:Promotion,_Pricing,_Branding_or_Advertising

Question 13 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=

Question 14 (of 15)

 



Marketing Principles: QR Challenge

https://www.classtools.net/QR/decode.php?text=The_range_of_products_sold_by_a_business_is_known_as_the:_Product_group,_Brand_mixer,_Product_mix_or_Product_plan

Question 15 (of 15)