Geography Diamond 9 SLT
Harry Doughty
Diamond 9 Diagram
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[Put 9 key factors in the boxes, with the most important towards the top. You can then use this box to explain why you put them where you did!].
Transport: Over the past 50 years the relative cost of transport has fallen and the ease of moving between countries has increased. Car ownership has increased, new train networks have been built and new airports opened. In the last decade low-cost airlines have emerged and increased tourism. Low-cost airlines offer cheaper flights that normal airlines by removing added extras like airport check-in, in-flight meals, checked baggage and seat selection. The growth of transport has meant people can go on more holidays and also go on shorter holidays (weekend breaks).
Communication: Improved communication has not only made booking holidays easier, it has also meant people can now keep in contact much easier while abroad. This has removed the worry from many families. You can now update your status on Twitter or Facebook or send an e-mail or text to family letting them know where you are or what you are doing. It is now just as easy to communicate with your family half way around the world as it is from the next street.
Economic Wealth: Even with the ongoing global economic downturn, the world economy is growing. This economic growth is being led by the so called emerging economies' e.g. China, Russia and India. With economic growth more individuals are removed from poverty and are able to afford to go on holiday. People can afford holidays when there disposable income increases. Disposable income is the amount of money left over after all bills are paid for.
Language: English is slowly become an international language - it is the most widely spoke second language. As the number of English speakers increase, more and more people are confident about going on holiday and knowing that they will be able to communicate. As the tourism industry develops the amount of multi-lingual guides is also increasing so it is possible to visit a foreign country and go on a tour in your native language.
Accommodation: In recent decades the quality and quantity of accommodation has improved. Accommodation can vary from basic shared dormitories to luxury hotel suites. The increased variety and quality mean more people are now comfortable about traveling abroad.
New Destinations: As communication and transport improve, it has become easier to hear about and travel to, more remote destinations. Destinations that once seemed out of place e.g. Antarctica or the Amazon Rainforest are now common destinations. With new destinations being discovered all the time, more and more people are going on holiday and visiting these places.
Advertising: We are now saturated with advertising on bill boards, in magazines, on TV and increasingly online. These adverts make us aware of new destinations and persuade us to visit new places. There has also been a growth of TV programs just about holiday destinations.
Family Size: In most developed countries the fertility rate is declining. Smaller families now mean that it is much easier and much cheaper to take holidays.
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